Inside my

design journey
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HELLO!

Every design I create is rooted in curiosity, systems thinking, and a passion for shaping meaningful human–technology interactions. Over the last decade, I’ve specialized in automotive UX and human–machine interfaces (HMI)—working at the intersection of vehicles, drivers, and digital ecosystems. From advanced driver assistance systems (ADAS) to electric and autonomous vehicles, I’ve designed experiences that balance safety, usability, and delight. For me, great design isn’t just about polished screens—it’s about solving complex, open-ended problems that connect technology to real human needs.

01

My Journey So Far

1. Samsung — Product Designer

Early career in consumer tech, creating interfaces for connected devices and learning how to scale design across ecosystems.

2. Arrival — Senior Product Designer

Helped rethink commercial EVs during Arrival’s rapid growth phase, focusing on system-level design, prototyping, and user-centered workflows for mobility products.

3. Toyota / Woven by Toyota — Senior Product Experience Designer

Designed next-generation in-vehicle UX within the Advanced UX organization, leading work on ADAS, automated parking, and connected-car experiences, ensuring design decisions aligned with safety and data-validated outcomes.

4. Public Speaking & Writing

Shared perspectives at events such as “Mobility evolution: Beyond 5G” (University of Tokyo DLX Design Academy) and published reflections on in-car interaction and Car UX on Medium—bridging design, mobility, and the future of sustainable cities.

02

Achievements

10+ years in automotive and mobility UX across OEM, startup, and consumer tech

Projects spanning ADAS, EVs, AVs, connected services, and HMI prototyping

Speaker at international events on future mobility & UX in software-defined vehicles

Published thought pieces on human-centered mobility, Car UX, and solarpunk futures

03

Skills & Tools

figma
micro
ai
sketch
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Let’s work together

Have a project in mind? I’d love to hear your ideas and create something meaningful together. Let’s bring your vision to life.

***********@gmail.com